CommunityBoard brings true ecommerce to outdoor media, by enabling advertisers to buy time and upload static and video content online for display on a digital billboard.

While digital billboards have sprung up across the US and worldwide, the full power of ecommerce has not yet been realized in outdoor advertising. Most digital billboard operators show the same 5-10 ads in a loop daily. CommunityBoard is different: individuals and advertisers can buy time online, upload their own content immediately, and see it on the board in close to real time.

CommunityBoard offers individuals and small advertisers the same outdoor advertising opportunities previously available only to major corporations, and keeps billboard content engaging by rotating hundreds or even thousands of different ads instead of just a handful.

Key Features and Benefits:

• Potentially thousands of advertisers can participate, instead of just five or six
• Individuals can post photos, event announcements, and video, broadening potential market
• Local event producers and artists can announce events on CommunityBoard
• Small businesses can compete for time with larger advertisers, driving up rate potential
• Enables small ad buys for minutes or hours, instead of fixed monthly contracts like other billboards
• No production charges or sales overhead associated with each ad purchase
• Ad content is automatically routed to an approver for review before being displayed
• Sales are automated through the CommunityBoard website, reducing sales and administration overhead
• CommunityBoard technology can be integrated into existing digital billboards as well as GxWorks-operated billboards
• CommunityBoard can be used to broadcast emergency messages to the public whenever necessary